It took six years of research, development know-how and input from planet-protecting NGOs to answer our customer’s calls for a Clean to Skin sunscreen. Why so long? Because we weren't willing to compromise our Clean to Planet ethos to create it. Common chemicals and additives found in sunscreens (among other products) have long been documented to be harmful to aquatic life, specifically coral reefs.
You may see ‘reef safe’ on certain sunscreens, but 100% safety is unfortunately a myth, as some reefs may still be adversely affected and the term ‘reef safe’ itself is unregulated. A sunscreen however can take steps to be more ‘reef friendly’ and this is what we’re here to discuss.